Archives for the 'Industry Information' Category
Look Who’s Talking - Part III: Communicate Passively With A Measurable Strategy
Thursday, June 10th, 2010
This is Part III of a 6 part blog campaign to help you with ideas on HOW to engage and listen to your online audience, WHY you should listen to them first before creating your own content and WHAT to do in response to their voice. In PART I of “Look Who’s Talking”, we outlined five key [...]
Look Who’s Talking - Part 1: How To Develop And Speak To Your Audience Using Social Media
Thursday, June 10th, 2010
Are you sick of reading the same things that are said virtually the same way? Are you sick of being sold the wrong information? Internet police should start performing redundancy checks and handing out citations for redundancy. Hopefully, you readers will get the humor in the structure of that sentence!
If you want to retain readers, [...]
Useful Real Estate Technology Links
Thursday, June 10th, 2010
Below is a compilation of real estate and technology links. Follow us on Facebook for access to an updated and larger list of links.
EXCELLENT realistic take on expectations of blogging and social media:
http://ht.ly/1HVQi
Interesting statistics showing Real Estate Agents Are Becoming More Tech Savvy:
http://ht.ly/1HUFo
Some interesting tips for Realtors:
http://ht.ly/1HNPt
This article paints a contrast between styles of developing online [...]
Hyperlocalism: Specializing In Marketing Homes In Specific Neighborhoods The Trend For Success
Thursday, June 10th, 2010
A pretty short blog post. Literature seems to have flooded the internet today regarding the concept of niche marketing, AKA, hyperlocalism. The key point is that as a Real Estate Agent or team, specializing in marketing certain neighborhoods or city areas seems to be the trend many are following and achieving success. With that said, [...]
Now What? Solutions To The Most Common & Current Technological Challenges In The Real Estate Industry Today.
Thursday, June 10th, 2010
For years, the internet has served as the front door to the real estate transaction process. As the percentage of internet home searches has increased over the years, advancements in real estate technology and the buying process has changed.
Justyn Howard reported in his publication Sell Smarter 2009 that “82% oers consider email their most important advertising [...]
What does the job description of the future Real Estate Agent look like?
Wednesday, May 5th, 2010
here are many questions regarding the future of the Real Estate Industry. One of these questions is, "What does the job description of the future Real Estate Agent look like?" There is speculation that Real Estate Agents will soon be technologically savvy employees as home owners and buyers are beginning to do delve deeper into the buying and selling process theirselves, needing [...]
Does Technology Have A Place In Sales?
Monday, January 18th, 2010
Does technology have a place in sales? The answer? Yes, but it’s place in YOUR sales efforts depends on you. In essence, you get what you put in.
I cannot tell you how many people have considered me to be a “computer person” since I was twelve. The truth is that while I have been using [...]
The Meta Tag Myth — IT’S NOT SO
Monday, July 6th, 2009
OK, it has been said to me far too many times that “meta tags aren’t important anymore.” NOT TRUE. They are extremely important as is the description of your site. In fact they are even more important than they were in my opinion as they set the bar for what the content on that PAGE [...]
Start Up Companies’ Most Common Web & Branding Needs
Sunday, May 3rd, 2009
There is only one shot to invest your start up dollars. If there is no R.O.I., then there is zero percent of a chance to reinvest.
Update All Your Social Networking Media with Ping.FM
Sunday, April 12th, 2009
Ping.FM at www.ping.fm has been discussed in some of the other postings, but I want to take the time to address it on its own. Ping.FM is a great tool for conducting business online, in my opinion because it saves the user time in updating their status/tweets and it also provides for a more synergistic [...]
